search-engine-optimization
github.com/marcobiedermann/search-engine-optimization ↗🔍 A helpful checklist/collection of Search Engine Optimization (SEO) tips and techniques.
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Installation instructions →What's inside
Tools & Services
- AhrefsAnalytics
Analyze websites, track social media, build backlinks - Ahrefs has you covered. Try our marketing and SEO tools Site Explorer and Content Explorer today!
- All in One SEO PackWordPress Plugins
The most downloaded plugin for WordPress (almost 30 million downloads). Use All in One SEO Pack to automatically optimize your site for Search Engines.
- Awesometechstack.comOptimization
AwesomeTechStack provides insights into the security, modernity, and performance of any website's technology stack and guidance to improve web vitals and the technology stack.
- Basic SEO FeaturesTYPO3 Extensions
Adds a separate field for the title-tag per page, easy and SEO-friendly keywords and description editing in a new module as well as a flexible Google Sitemap.
- Bing WebmastersWebmasters
Allows webmasters to add their websites to the Bing index crawler.
- BuzzSumoAnalytics
Find the most shared content for any topic or domain.
Images
- Alt tag
Add an alt-tag this a description of the image (60 - 70 characters).
- File name
Use a short descriptive name.
- Optimization
Optimize images by removing some meta information.
- Responsive Images
Serve the most optimized image corresponding to the window size.
Courses
- Analyzing Your Website to Improve SEO
Walks step-by-step through the process of reviewing the content and markup of a web site to improve its ranking in search engine results. With Peter Kent by Lynda.com.
- ClickMinded
ClickMinded is an SEO training course for startups that want to grow their organic traffic and sales as quickly as possible.
- Ecommerce SEO 101 Video Series
Ecommerce SEO 101 Video Series with Helen Overland by shopify.
- Improving SEO Using Accessibility Techniques
Make web sites more accessible and search engine friendly through proper markup and web standards compliance. With Morten Rand-Hendriksen by Lynda.com.
- International SEO Fundamentals
Attract international visitors to your websites with these SEO tips. Learn how to determine target markets and optimize your website's technical aspects and content for countries and languages around the world. With David Booth by Lynda.com.
- Learning Search Engine Optimization (SEO) - A Video Introduction
Learning Search Engine Optimization (SEO) - A Video Introduction with Matt Bailey by video2brain.
Mobile
- AppLinks
Apps that link to your content can then use this metadata to deep-link into your app.
- mobile friendly
Mobile optimized sites are marked in search results. Test for
- Smart App Banner
Safari has a Smart App Banner feature that provides a standardized method of promoting apps on the App Store from a website.
- Tap targets
Clickable links should not be too small.
Accessibility
- Custom Search
With Google Sitelink search box, people can reach your content more quickly.
- HTML Validator
- Pagination
Implement the
- Performance
Performance and loading time is important.
- RichSnippets
Markup your code with rich snippets, they show up on the search results page.
- Robots
Block pages which should not be indexed via the
Meta Information
- Description
Each page should have a unique description (max. 160 characters)
Social Media
- Facebook
Sharing Best Practices for Websites & Mobile Apps.
- OpenGraph
The Open Graph protocol enables any web page to become a rich object in a social graph.
- Social Profiles
Add social profiles to your Google search results.
- Twitter
With Twitter cards, you can attach photos, videos and media experience to you Tweets.
URL
- File extension
Do not strip out the file extension on URLs.
- HTTPS
Security is a top priority for Google.
- Hyphens
Split words using hyphens.
- Localisation
Choose a country-specific domain, for better local search results.
- Subdomain or subfolder
Subdomains are seen as separate domains.
- URL builder
Use this tool to add custom campaign parameters to your URLs.
Showing a sample of 114 resources. View the full list on GitHub →